Get to know your clients
Even if you haven't taken the time to crunch the numbers, you probably know that it costs less to keep your existing clients than to acquire new ones. This is why most business owners are looking for ways to generate additional business from their existing database. How can you do that? Connect with them. Learn about them. Discover their challenges and help provide solutions. To get the ball rolling, you need to learn mor...
Read more
Even if you haven't taken the time to crunch the numbers, you probably know that it costs less to keep your existing clients than to acquire new ones. This is why most business owners are looking for ways to generate additional business from their existing database. How can you do that? Connect with them. Learn about them. Discover their challenges and help provide solutions. To get the ball rolling, you need to learn mor...
Read more
Step-by Step Marketing: AIDA Formula
When creating marketing messages to send to prospects and existing clients, it's important to capture their attention. But, it's also just as important that you continue to hold their interest throughout your message and motivate them to respond. One common method to take readers through your message and get them to follow up on your call-to-action is the AIDA formula. The acronym, AIDA, represents: Attention Interest De...
Read more
When creating marketing messages to send to prospects and existing clients, it's important to capture their attention. But, it's also just as important that you continue to hold their interest throughout your message and motivate them to respond. One common method to take readers through your message and get them to follow up on your call-to-action is the AIDA formula. The acronym, AIDA, represents: Attention Interest De...
Read more
Triple the Benefit
It's a fact that Americans are living longer. As a result, more Americans are facing health concerns as they age. In fact, 70% of individuals will require long-term care services at some point in their life.1 Despite the increased number of people in need of long-term care services, only 10% of aging Americans own private long-term care insurance.2 TWhy his small percentage could be because people d...
Read more
It's a fact that Americans are living longer. As a result, more Americans are facing health concerns as they age. In fact, 70% of individuals will require long-term care services at some point in their life.1 Despite the increased number of people in need of long-term care services, only 10% of aging Americans own private long-term care insurance.2 TWhy his small percentage could be because people d...
Read more
Creating a Social Media Policy
Being active on social media should be part of an outlined plan and include a social media policy to ensure you can keep track of everything and all employees, partners, or outside parties including any legal guidance or carriers you work with are aware of your company's policy. Outlining your policy now and distributing it to those it concerns is an important part of ensuring you are consistent and compliant. Make sure y...
Read more
Being active on social media should be part of an outlined plan and include a social media policy to ensure you can keep track of everything and all employees, partners, or outside parties including any legal guidance or carriers you work with are aware of your company's policy. Outlining your policy now and distributing it to those it concerns is an important part of ensuring you are consistent and compliant. Make sure y...
Read more
New! Annuity Product Search & Compare
Search and compare a variety of annuity products to find one or more... Read More
Search and compare a variety of annuity products to find one or more... Read More
Annuity New Business Form
You can easily download the most current new business forms, when you... Read More
You can easily download the most current new business forms, when you... Read More
