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Agency Builder Insights

 

When you’ve been in the industry since 1983, you learn a few things about marketing, sales, and building businesses. That’s why we created Agency Builder Insights: your one-stop source for the latest on issues from keeping compliant and generating leads to building a more efficient business.

 

March 21, 2019 | Brand
By Mark Williams

5 Takeaways From the Fyre Festival
Have you heard about the Fyre Festival? This disastrous attempt at a music festival happened in 2017, but it’s back in the news again, and it provides us with some learning opportunities. Here are five key things we can glean from Fyre Festival. 

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Professional man and woman talking

March 12, 2019 | Brand
By Scott Wright

6 Reasons Why Stories get Shared
Most viral stories invoke our emotions. They make us feel something. So, as you craft your marketing and try to attract more prospects and clients, create messages that make your target audience feel. But, there’s more to it than that…

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Business man and woman walking down a hallway

March 7, 2019 | Digital
By Mark Williams

Where We’re Headed in 2019
Reviewing where the industry’s at and its trends can help you determine your own direction for 2019. So, here are five of the trends we're referencing as we set our own business goals. Maybe they’ll help you, too.

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Professional-looking group of people talking on the stairs

March 5, 2019 | Sales
By Ryan Witte

8 Annuity Myths and their Antidotes
It's common to find misconceptions about annuities, such as the guarantees can’t be trusted and that lifetime income can be created other ways. Here are some additional myths about annuities and tips to overcome them, so you can help your clients make the right decision for their retirement.

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